BAR MERAVIGLIA - SANPELLEGRINO

The sparkling wonder of Sanpellegrino Sparkling Fruit Beverages in an unique Flagship Bar.

Bar Meraviglia by Sanpellegrino Sparkling Fruit Beverages accepts the challenge to tell and make people experience the beautifulness of the Mediterranean, at Milan's skyline. It is for sure an innovative local at the capital of the Lombardy. It will experiment with a new concept from May to October with the view of exporting it abroad. The project, from the creative development, the interior design to the selection and training of the staff and the management of the whole shopping experience has been followed by New Retail Concept.   

This project has the objective of teaching the consumers a new way of drinking a softdrink following and reinterpreting, in an innovative way, all the Italian and international trends. From the selection of the origins, the drinks combinations, the food offer to the passion for the personalization. 

What makes Bar Meraviglia different?

At the entrance, a true Orangerie, a corner of peace in between real citric trees. A relaxing place to enjoy their fragance. Following, a blaze of color, a mix of art and nature. A show of the excellence of the artist and designers that have worked in the interiors. The clients can enjoy in new an exciting way their drinks, sorrounded by a marvellous enviroment: between personalized lava stone tables handmade at Caltagirone (Sicily) or a wall signed by the street artist Neve, the short films of the director Vincezo Caiazzo and an installation telling us in a conceptual way what is the Mediterranean way - "a state of happiness, sea, sun and so many citrics" (anonimous). There is also a 3D citruspedia showing the amazing variety of citrics.                                        

Bar Meraviglia's drink list has been carefully studied with the well known barman Andrea Paci, that proposed the Sanpellegrino Sparkling Fruit Beverages mixed with other ingredients, alcoholic and not. A tailor made service, that have in account the personality of each Sanpellegrino's drink. 

Sanpellegrino's Mediterranean DNA, is also reflected in the food selection. Starting from the "Muffoletta", a tasty street food with several versions in Sicily. It takes its name from the process of elaboration of this panini. 

There is also the cous cous signed by the winner of 2014 Cous Cous Fest, the chef from the restaurant Liberty Milano,  Andrea Provenzani. The cous cous is an excellent main dish, with plain diverse flavors. A variety that comes from the simplicity of the tradition and joins the culinary history from all the people who looks over the Mare Nostrum. 

And for the ones with the sweetest tooth a selection of marvellous creations, from the artigianal products from the patisserie Martesana Milano, to the fruits filled with ice-cream from Matteo Napoli and without forgetting the crumbs of cannolo (typical Sicilian dessert) from Alfonso Bottone made with ingredients from Monti Iblei. 

An extraordinary mix of colors, perfums and flavors make Bar Meraviglia the ideal place where to to go for a break from the craziness of the city and dive into the Mediterranean... in Milan.

For more information about the place and to discover all the events for the next months: 

www.bibitesanpellegrino.it

www.facebook.com/lebibitesanpellegrino